Many small businesses struggle with creating a robust Twitter profile as they have limited staff capacity and small budgets. With 72% of people more likely to make a future purchase from a small business after they interact with them on Twitter, finding ways to optimize your Twitter presence can lead to future profits. Here are
Social curation of live events can be a great way to increase your company’s online presence, bolster engagement and build your social network. We recently covered a local school talent event called “Thunderstruck” and thought it would be useful to share a few best practices for social promotion and live tweeting: 1. Create a unique
Every week we strive to gather timely and insightful content to share with our readers. Sounds simple enough, but finding those rare gems of great content is actually one of the more time consuming jobs of a social media manager. According to the Content Marketing Institute, 70% of B2B and B2C brands have increased the
Is your business on the right social channels? It’s easy to get lost in the mix with social media. One of the top questions we hear from our clients: What social media channels should we be using to promote our brand and engage customers? Many organizations make the mistake of being on every social platform