Smartphones account for 75 percent of all mobile phones in the U.S. It’s no surprise that companies who want to stay ahead of the mobile curve need to be prepared for Google’s upcoming “mobile-friendly” algorithms updates, also known as 'Mobilegeddon'. According to a recent Google blog post, Google will be expanding their use of mobile-friendliness
Every week we strive to gather timely and insightful content to share with our readers. Sounds simple enough, but finding those rare gems of great content is actually one of the more time consuming jobs of a social media manager. According to the Content Marketing Institute, 70% of B2B and B2C brands have increased the
Is your business on the right social channels? It’s easy to get lost in the mix with social media. One of the top questions we hear from our clients: What social media channels should we be using to promote our brand and engage customers? Many organizations make the mistake of being on every social platform