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Is Responsive Design Right for Your Website? Google thinks so.

Jump into the web page realm, and you quickly find that a simple page isn’t, in fact, so simple. And what worked 10 years ago – or even last year – might not stand up to the test of time. That’s especially true for mobile sites, web pages that are viewed on mobile devices. We’ve

Is Responsive Design Right for Your Website? Google thinks so.2020-03-12T17:43:26+00:00

How to use the year’s biggest shopping days in your marketing plan even if you’re not in retail

Thanksgiving is when America loosens its belt for dinner - and its wallet for shopping. Your organization can take advantage of the season's biggest shopping days, even if you're not a retailer. Last year, Thanksgiving Day brought in $3.7 billion in online sales, and Black Friday, $6.2 billion, while brick-and-mortar traffic fell. That indicates an

How to use the year’s biggest shopping days in your marketing plan even if you’re not in retail2020-01-24T11:58:01+00:00

3 Best Practices for your Event’s Website

Did you know that every day, more than 2 million pieces of content are published on the internet?  This offers a unique marketing challenge for associations who are gearing up for a big event and deciding what online platforms to utilize that will attract and engage potential attendees. Instead of re-building your organization’s website around

3 Best Practices for your Event’s Website2019-12-18T12:08:27+00:00

8 Social Media Tips for your Next Conference

Is your association gearing up for your next conference? Are you looking for ways to curate events while increasing engagement and awareness? In this post, you’ll discover some creative ways to utilize social media marketing for your next conference. 1. Create your Social Strategy The earlier your association can create a basic social marketing blueprint

8 Social Media Tips for your Next Conference2019-12-18T12:09:08+00:00

How Blogging Can Give Your Association a Voice

Did you know that the first blog was created 21 years ago? Fast forward two decades later and “blogging” has now become a familiar social marketing channel. According to a recent social media impact study, 47% of U.S. associations utilize blogs. There are many advantages to starting a blog for your association. Here are a

How Blogging Can Give Your Association a Voice2019-12-18T12:18:30+00:00

Why Telling Your Association’s Story is Important

Storytelling dates back to over 27,000 years ago with ancient prehistoric drawings and paintings on cave walls. Our brains are wired for storytelling. According to Uri Hasson from Princeton, a story is the only way to activate parts in the brain so that a listener turns the story into their own idea and experience. In

Why Telling Your Association’s Story is Important2019-12-18T12:21:32+00:00

Cultivating Collaboration in the Workplace

BusinessAlexander Graham Bell said it best: “Great discoveries and improvements invariably involve the cooperation of many minds!” Cultivating this cooperation within the workplace can create those rare gems of innovation. One of our differentiators at CBDx is that we collaborate with our clients. We always start projects with at least a phone call, if not

Cultivating Collaboration in the Workplace2019-12-18T13:24:38+00:00